How To Spot Fake 7 Jeans On eBay

- The 3 interior waistband labels
- The inner, focal 7FAM logo
- Branded hardware (e.g. buttons, rivets, etc.)
Siwy Denim by Michelle Siwy

Siwy Denim, a new line of jeans designed by Michelle Siwy has created a product that supremely flatters the female figure. Her bootcut, for instance, draws in at the bottom instead of flaring out farther, creating a silhouette that balances a woman’s hips. Her jeans lift butts and lengthen legs but also feature user-friendly details such as a hem that’s shorter in back so it doesn’t drag on the ground – refreshing in a world of jeans cut so long they drag even with 4-inch heels.
Want Denim? Head To Sweden

Ressurect Your Favourite Jeans
Denim Therapy claim to be able to reconstruct any degree of worn or tattered denim. Instead of a patch, the jeans are analyzed and prepped with a fusable fabric that's used under the hole. Then the proper color thread is selected and it's into an embroidery machine which reweaves the fabric. The end result (see photo) whilst not quite a brand new pair jeans sure beats having to through your old jeans away.
Kasil Denim - Inspired By Nature

Kasil Denim is a new premium denim brand making some very tasty looking jeans which apparently are already a favourite with Lindsay Lohan, Lucy Liu, Angelina Jolie, Brad Pitt, John Travolta, Rebecca Romjin, Nicole Ricci, Jennifer Aniston, Kobe Bryant. You can read an interview with Kasil Designer David Lim or buy them online from VibeTheBoutique.com.
Stussy XXV Levis Special Edition Jeans

Stussy have collaborated with Levis to produce a special edition pair of jeans for their 25th Anniversary. These jeans unwashed selvage denim and have a slim and slightly tapered shape. They are available online from one40fivestore.co.uk (with a free limited edition Stussy t-shirt) for £190.
More Celebrity Denim Tips



Everyone knows that if you want to find out which are the hottest denim styles of the moment all you need to do is check out what the celebs are wearing. So here are a few tips from from some A Listers - Sienna Miller wears skinny leg Earnest Sewn jeans, whilst Eva Longoria favours dark-wash, boot-cut Frankie B. Bulletproof jeans and Jennifer Aniston goes for Grass Jeans Topanga Bootcuts.
Celebs Love Fidelity Jeans

Fidelity Jeans are the best looking women's jeans I have seen in a while and I am not alone. These jeans are a favourite of celebs such as Linsay Lohan and Pink. No sign of them in the UK and the only place currently selling them online is MarshallsClothingCompany.com.
eBay Watch - Vintage Levis Big E 501XX Jeans
"These 501 5 button blue jeans have been worn very little. They were my grandfather's and he died in 1962 so I know they were purchased prior to that date. They actually measure 34x 29. There are no holes. Single stitching, redline in the inseam and the Big E is visable in the back pocket tag. There is no inside tag and the ouside tag reads "Levi Strauss & Co., San Francisco, Ca, Original Rivited, Quality Clothing XX, Patented May .....,Every Garment Guaranteed, Lot 501XX W36 L31. The 4 lower buttons have an "S" on the back and the rivits have imprinted on the back "L.S. & Co., S.F."
New Diesel Marketing Campaign


Diesel have a new "camouflage" online marketing campaign directing users to their updated website. The multimedia site itself is a bit obscure and arty but when they eventually get round to showing you the product (see above) they do not disappoint.
eLuxury Spring 2006 Premium Denim
eLuxury's Spring 2006 Premium Denim Dept for women contains jeans from 7 for all Mankind, James cured by Seun, True Religion, Citizens of Humanity, Rock & Republic, Diesel and Paige Denim.
More Levis Premium Denim - For Men
In an earlier post I mentioned the new Levis Capital E Premium Denim range for women. Finally I have found details of some of the men's styles including the Skinner Manchester which is low rise with a slim leg flaring through the calf in a boot cut. The hand-fading looks great with high-contrast fading through the seat, lap and knees, and whiskering through all stress points front and back. While the whiskers and fades are intense, the denim comes in a stiffer, more raw-feeling texture for a distinctive look and feel. These and other Capital E jeans are not available in the UK but can be bought online from UrbanOutfitters in the USA.
The Dilemma Of How To Shorten Your Jeans
A common problem that I have come across when buying premium denim jeans is that they are often too long. You cannot simply have them taken up without ruining the vintage look that you have just paid top dollar for.
Here is an interesting article on the subject from the New York Times (login required USERNAME: spamcop PASSWORD: spamcop).
I recommend finding a tailor that can shorten your jeans and then reattached the original hem with an invisible seam. Don't ask me how they do it, but you cannot tell the jeans have been shortened.
iPod Jeans Anyone?
I don't know what is more lame about the announcement that Levi's is planning to launch a range of iPod jeans - the fact that it took them so long to come up with the idea or the thought that anyone would think a pair of jeans would look better with extra pockets.
Supermodel Launches Premium Jeans

Supermodel Paige Adams-Geller is famous for having the best bum in the business. She has spent so much time modelling jeans for the likes of Seven, Citizens of Humanity, Habitual and True Religion that she decided to have a go designing them herself.
The denim is of the highest quality and has the stretch and comfort of premium lines like paperdenim&cloth, but also the heft and thickness of a Chip & Pepper. Currently these jeans are not available in the UK but you can get them online from RevolveClothing and ShopBop.
New Arrivals - JBrand Jeans

New Levis Premium Denim Range
Over in the US Levis have launched a new premium range of jeans for women under the Capital E brand. These jeans feature extensive hand-finishing and take up to 15 people to make each pair. Unique details don't come cheap though and the jeans will be retailing at between $140-$500. No news of when these jeans will be available in the UK but if you can't wait you can always try to pick up a pair on eBay.
Howies - New UK Organic Denim
Howies is an online retailer that I came across recently. I have been looking for a pair of untreated dark jeans and they sell some 13oz OSD jeans which looked just the ticket. The fact that they offer a no quibble freepost returns service meant that there was nothing to lose in giving them a try.
The jeans were delivered within 48 hours in some expensive looking organic style packing. The quality and colour of the denim was excellent. However, I think the people at Howies must all be pretty slim because there was no way I was going to squeeze my normally 32inch waist into these jeans, which was a shame because other than that they fitted great. Overall, I would recommend giving Howies a try, if you don't like what you have bought you can always return for free for a no quibble refund.

