Denimology

Cheap Monday AW09 Lookbook

Cheap Monday have published their AW09 lookbook and it’s a cardboard world that brings to mind Fagin’s den, full of street urchins and playful Chaplin-style accessories.

The brand's ‘affordable’ mission statement means they can approach denim in the most fashion-forward way, picking up on the edgiest of denim trends without requiring the cash outlay of premium brands. For AW09 they’ve gone to town with slashes and rips from thigh to ankle, or smaller nicks that are perhaps slightly easier to wear. Alongside the rips are patches made from off-cuts of other denims and striped fabrics, under and over the original holes and then re-ripped. Shades are dominated by classic stonewash indigo, acid washes on grey-cast mid shades and faded blacks, with the occasional shot of royal blue.

Scandinavian brands have created a real fashion niche in the denim world over the last few years, and the brands showing at Fashion Week by Berns are cementing their aesthetic as the most fashion-led denim, with a real impact on menswear in particular.



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Katie Price In True Religion Jeans

Having well and truly conquered the UK model/author/gossip mag regular Katie Price has decided to move to LA and unleash herself on the USA. Well either that or she wants to be closer to her plastic surgeon. In these photos she is seen visiting her doctor wearing a pair of True Religion jeans.



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Rachel Bilson In Vintage Levi's

Rachel Bilson is pretty adorable at the best of times, but Rachel Bilson toy shopping with her little sister is almost too much cuteness to handle. On top of that she is rocking a classic pair of vintage orange tab Levi's.



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Scarlett Johansson In Levi's

In the press stills for her new movie He's Not That Into You, Scarlett Johansson looks gorgeous in a pair of faded Levi's.

Kylie Minogue In Sass & Bide

I have no idea how old these photos are but I have always loved Kylie and so any excuse to post some photos of her is good enough for me. In these pix she is shown wearing a pair of sass & bide jeans whilst on her way to appear on the David Letterman Show.



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Milla Jovovich in French Vogue

Used Jeans

Rocking some of the season's boldest denim, Milla Jovovich brings back the luxe look of 80s androgyny in January's French Vogue. Structured statement jackets, both bright and cool, help break up head-to-toe blue or mix with acid wash for a part glam, part grunge effect.



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