Kanye West in Vintage Levi's Denim Jacket

Kanye West wears a Levi's Vintage Denim Jacket as he arrived in LAX International Airport and shows off his self designed Louis Vuitton shoes to the his friends the paparazzi. If the rumblings are true, we'll be seeing a lot more of Kanye in denim. Now it seems to make sense as to why we've seen him in denim on denim styles lately.
From NOWMagazine:
Kanye West recently met up with bosses of clothing firm Religion in Shoreditch, east London, to talk about jeans. The rapper is keen to launch his own denim designs and has been doing his homework."He really loves British style - it's captured his imagination. And he wanted to tap into the source to give him some ideas," a source tells the Daily Mirror.
"Religion has developed as a trendy label among celebs and Kate Moss and Sarah Harding are big fans of the line."
"Kanye wants his product to have the same level of prestige. He doesn't want his clothes to just have his name on, he wants to develop them into a credible range."

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Cheap Monday AW09 Lookbook

The brand's ‘affordable’ mission statement means they can approach denim in the most fashion-forward way, picking up on the edgiest of denim trends without requiring the cash outlay of premium brands. For AW09 they’ve gone to town with slashes and rips from thigh to ankle, or smaller nicks that are perhaps slightly easier to wear. Alongside the rips are patches made from off-cuts of other denims and striped fabrics, under and over the original holes and then re-ripped. Shades are dominated by classic stonewash indigo, acid washes on grey-cast mid shades and faded blacks, with the occasional shot of royal blue.
Scandinavian brands have created a real fashion niche in the denim world over the last few years, and the brands showing at Fashion Week by Berns are cementing their aesthetic as the most fashion-led denim, with a real impact on menswear in particular.




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Katie Price In True Religion Jeans

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Rachel Bilson In Vintage Levi's

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Scarlett Johansson In Levi's

Kylie Minogue In Sass & Bide

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