Diesel Releases Paper Denim Cloth
Diesel has recently developed a paper denim cloth. This type of denim is new for the Autumn Winter season and comes in the "Keever" fit, which is slightly carrot shaped.
Cotton paper denim is a light weight resistant denim, dry to touch and completely "natural". The fabric is not only extremely light and breathable, but is also very strong. The particularity of this fabric is the presence of paper weft, which cause the reakings to be so particular and irregular and the denim to have an original stiff touch. You will find the Keever cut in the paper denim cloth available in Diesel stores in August.
Iron Heart's 23oz Selvedge Jeans
Announcing the most intense Iron Heart product ever released, their 5th Anniversary 23oz Jeans! If you thought 21oz denim was heavy weight, you won't believe what this new denim feels like. For Iron Heart's 5th anniversary they wanted a denim that trumped everything else, something so intense that it would take over 20 different versions to get it right. The denim is unsanforized, which is a first for Iron Heart, and is so heavy and rigid that we cannot imagine how amazing it will look with wear. The denim starts out as a rigid 21oz denim, once soaked the true indigo color really comes out and the post-soak weight of the denim becomes approximately 23.5oz, easily the heaviest fabric they've done. Just released yesterday, these are limited to 400 pairs worldwide. You can find them online at Self Edge, retailing at $450, but hurry before they are gone!
Evisu Appoints Scott Morrison as CEO
Scott Morrison, the co-founder of denim brands Paper Denim & Cloth and Earnest Sewn, has been appointed as global chief executive for Japanese denim brand Evisu. Part of his strategy is to get back to the iconic heritage, clarify and simplify the brand message, and improve Evisu's products using designs which will appeal to both European and American markets. Part of Morrison's new duties include moving Evisu headquarters from Hong Kong to New York, and starting expansion into the US market.
I can't wait to see what Mr. Morrison brings to the table at Evisu!
Red Monkey Denim Shorts S/S 2009
Check out the latest from Red Monkey Clothing, available at the end of May, the long awaited new selvage denim shorts collection for Spring/Summer 2009.
Lee Jeans 120 Year Collection
To celebrate their 120th anniversary, Lee Jeans has created a celebration collection, available in stores in September 2009. This collection combines a selection of the most successful Lee 5-pocket fits in classic Lee washes. The collection will feature two classic Lee washes: the 120 rinse and 120 worn. The rinse wash features an authentic dry look. The male version is treated with a resin that limits shrinking. The female version of the 120 rinse is done on a bi-stretch, pure indigo red cast denim to give it a feminine twist. The worn wash creates a look like you've been wearing a dry denim for a few months. This wash is available in both rigid and stretch. The rider jacket is also available in the 120 years celebration package.
April77's Denim Fit Guide
We previously told you about April77's new selvedge line being released. And now we bring you their brand new fit guide - which so happens to be pretty damn funny, as well as informative!
BILLIE: "Tired of barefoot and pregnant? This sexy pair of jeans will make your bottom interesting again."
5-pocket straight leg, Regular waist, Leg opening 18cm, Women - ZipFly
US W: 23/24/25/26/27/28/29/30/31/32
RAW DENIM - 12oz
98% Cotton 2% Elastane
DICTATOR: "Wear it a little too short and with braces, and you'll become the undisputed leader of the pack. Oi, Oi, Oi! "
5-pocket narrow leg, Regular waist, Leg opening 17cm, Unisex - ButtonFly
US W: 24/25/26/27/28/29/30/31/32/33/34/36
RAW DENIM - 12oz
100% Cotton
CROSS: "Here are some of the boys who wear the CROSS: Ben, Vincent, Concetto, Oliver, Simon, Iron... You have no idea who they are but they're cool as hell. Want to be even cooler? Wear it rolled up like my dad and I."
5-pocket straight leg, Regular waist, Leg opening 19cm, Unisex - ButtonFly
US W: 24/25/26/27/28/29/30/31/32/33/34/36
RAW DENIM - RED SELVEDGE - 14 1/2oz
100% Cotton - Pure indigo
IOMMI: "Do these jeans look particularly Black Sabbath to you? To us neither but what the hell paranoids, when you put on your black fringe jacket and your satanic necklace you have got to name it something weirder than just bootcut."
5-pocket bootcut, Tight around hips and thighs, slightly bootcut, Regular waist, Unisex - ZipFly
US W: 24/25/26/27/28/29/30/31/32
US L: 30/32/34
RAW DENIM - 12oz
98% Cotton 2% Elastane
Continued (with more photos)...
