Denimology

Taylor Lautner in Diesel Jeans

As the Twilight: New Moon promotional tour continues the cast hit Hollywood & Highland last night in Los Angeles to the delight of hundreds of fans! Robert Pattinson, Kristen Stewart, Ashley Greene and Taylor Lautner (in Diesel Jeans) took the stage for a brief moment. Applause goes to the Twilight marketing people who have marketed this franchise with perfection (and for those not interested in the series possible overkill). It is impossible to not have an awareness of the film and it's stars who cover nearly every magazine and t.v. broadcast currently.

Rich & Skinny Spring/Summer 2010 Lookbook

Designers Michael Glasser and Joie Rucker bring some edgy goodness to their Rich & Skinny Spring/Summer 2010 collection. They've added new washes, distressed denim, and cut-off shorts to the line. I'm all about their new ripped khaki jeans and the acid washes appear rather special. Enjoy this new line.

Jay-Z in Rockstar Biker Jeans

Hip-hop artist Jay-Z performs live on stage at Alexandra Palace in London, England wearing Rockstar Biker Jeans.

Jessica Alba & Cash in 7 For All Mankind Jeans

Jessica Alba, joined by husband Cash Warren and their adorable daughter Honor, spent some fun-filled family time together on Saturday afternoon. The stylish couple wore the mainstream standard of denim brands, 7 For All Mankind. Jessica wore her 7 For All Mankind Roxanne Skinny Jeans in Vintage Nakita and Cash wore 7 For All Mankind Standard Straight Leg Jeans.

7 for All Mankind Spring 2010 Men's Lookbook

7 for All Mankind releases their Spring Men's line, featuring lots of neutrals with aqua mixed in for shirts and many relaxed and broken in looking denim. What do we call the rolled jeans that look like the female version of a "boyfriend" jean? What do you call it when men wear them? Hmm.

Tommy Guerro & Levi's Collection

Here we have a collaboration between Levi's and Tommy Guerro. Now I am not going to even pretend to know who Tommy Guerro is so let's see what Wikipedia has to say.

Tommy Guerrero (born September 9, 1966 in San Francisco) was one of the prominent members of the Bones Brigade, Powell Peralta's professional skateboarding team that dominated the 1980s. After his success in the world of skateboarding, he moved on to his second passion - music

The colllaboration consists of a shirt and jeans both of which feature striped mexican-style fabric incorporated into the denim. From the looks of things this may be one of those things which Levi's only make available in Japan. (Source: HighSnobiety)